The Baltic Sea region is a nearby market, where the demand has a strong potential to increase. This opens up opportunities and chances for businesses to thrive. A close economical centre in Russia is St. Petersburg, home to approximately 5 million inhabitants. The city and neighbouring area of Northwest Russia has a population of roughly of 15 million people. The Russian market does not consist of only St. Petersburg and Moscow, but many regions the length and breadth of the country, including the industrial regions around the Volga river and the large cities of Siberia.
Now a middle class with a strong purchasing power represents approximately 15% of a population of 145 million people.
Russia represents a large potential market that is often appreciated from afar, but ultimately seen as culturally inaccessible. This is unfortunate because businesses are losing golden opportunities to break into a vibrant market. It has to be said that there still remains a sharp contrast between the old society and new, but the latter is evolving constantly and is fast catching up to the West. This is best illustrated by different business contacts, where some evince a highly sophisticated business sense adopted from business culture in the West and complemented by fluent multi-lingual staff, while others have developed little and many still have to find their niche. Very often these underdeveloped businesses lack bilingual staff, which is a further hindrance.
We are careful in our choice of partners with a focus on dynamic utilitarian skills, local knowledge coupled with international experience and the ability to use local resources to cope with regional and national governmental regulations. Our process of selection affords our clients the opportunity to work with the best contacts in their field; sweeps away the barriers of entering a developing economy and most importantly guides you to your desired destination.
Working with Eastnet
- Practical experience of the region since 1994
- Local presence in Russia
- Broad network of specialists and local partners to handle various
branches and issues
- Swedish project manager as your contact person
Doing business in Russia
|